Amsterdam based Celebratix has secured €2.2 million in growth capital to accelerate its ambition of consolidating Europe’s fragmented ticketing market. The investment, led by Airbridge Equity Partners, follows a €1.1 million funding round closed at the end of 2024 and marks a significant step in the company’s strategy to scale through acquisition while modernising event ticketing infrastructure across the continent.
Founded in 2022, Celebratix is developing a blockchain powered ticketing platform designed for events, clubs, and festivals. The platform offers organisers a single system to manage ticket sales, resale, guest lists, loyalty programmes, and real time analytics. By centralising these functions, Celebratix aims to give organisers greater control over revenue streams and customer data while improving the experience for attendees.
Tackling fragmentation in European ticketing
Europe’s ticketing market remains highly fragmented, with hundreds of local providers operating across individual countries and regions. Many of these companies have built strong relationships with organisers and loyal user bases, but face challenges when it comes to scaling, technology investment, and competing with global ticketing giants.
Celebratix sees this fragmentation as an opportunity. Rather than attempting to displace local providers organically, the company is pursuing an acquisition led growth strategy. By acquiring smaller regional ticketing companies and migrating their customers onto the Celebratix platform, the company aims to create a unified European ticketing ecosystem while preserving local market strengths.
Founder and CEO Frank Roskam said that many regional ticketing providers have reached a natural ceiling in their growth. Celebratix’s approach, he explained, is to bring these businesses onto a shared technological backbone that enables better automation, data insights, and operational efficiency for organisers.
Blockchain as infrastructure, not hype
At the core of Celebratix’s platform is blockchain infrastructure used to enhance security, transparency, and control. Tickets issued on the platform can be securely stored, transferred, and resold, helping to reduce fraud and unauthorised resale while ensuring organisers retain visibility across the entire ticket lifecycle.
Importantly, the blockchain layer operates behind the scenes, allowing both organisers and attendees to benefit from improved trust and efficiency without needing technical knowledge. For organisers, this means clearer insight into ticket distribution and resale behaviour. For attendees, it provides a secure and transparent way to purchase and manage tickets.
Early acquisitions and expansion plans
Over the past year, Celebratix completed its first acquisition in the Netherlands, integrating a local ticketing provider into its platform. According to founders Frank Roskam and Hans Jochem Dijk, the company plans to acquire up to nine additional European ticketing businesses over the coming year.
These acquisitions are expected to span multiple countries, helping Celebratix expand its geographic footprint while accelerating customer growth. The newly raised capital will be used to finance these transactions, support platform integration, and strengthen the company’s operational and technical teams.
Path toward Series A funding
The investment from Airbridge Equity Partners is intended to support Celebratix through its next phase of growth and prepare the company for a Series A funding round targeted for 2027. By that time, the company aims to have established itself as a leading pan European ticketing platform with a strong portfolio of regional operators running on a shared infrastructure.
As live events continue to rebound across Europe and organisers seek better tools to manage sales, access, and customer relationships, Celebratix is positioning itself at the intersection of consolidation and modernisation in ticketing. With fresh capital and a clear acquisition strategy, the company is betting that the future of European ticketing will be unified, data driven, and built on transparent digital infrastructure.